Gen7 Fuel Oneida Gas Station in Southwold, Ontario

Welcome to Gen7

The concept behind Gen7 was born after 15 years of managing gas stations in a First Nation community and having several people approach ownership on how to operate a gas station. It became evident that help was needed. With each gas station that opened in a First Nation community behind a non-Native supply of fuel, station owners had to reinvent the wheel themselves. Non-Native fuel suppliers who have never run stations in Native communities were generally, in most cases, of no help. Gen7 has set out to change all that.

Gen 7 Fuel

Gen7 Fuel offers turnkey Gas Station and Variety Store operations on First Nation communities throughout Ontario. Our main objective is to assist First Nation individuals in the start-up and day to day operations of a retail fuel station and or a variety store. Our knowledge of owning, operating and managing highly successful gas stations and variety stores in a First Nations community make us your number one choice to help your dream become a reality.

Gen7 Fuel provides Regular 87, Mid-grade 89, Premium 91, Ultra Premium 93, Clear Diesel and Dyed Diesel from our First Nation fuel supplier. We offer more competitive pricing than non-native suppliers, while keeping quality at a high standard. Our fuel is tested weekly to ensure that a high level of quality is maintained.

For more information, please email Scott Hill:

Behind the Gen7 Name

The Gen7 name is based around taking care of our people seven generations deep. First Nations beliefs teach us that whatever we do on Mother Earth is going to affect things–positively or negatively–for seven generations. Gen7 strives to foster a positive influence in First Nation communities, creating sustainable businesses that will be around for seven generations to come.

The Medicine Wheel Circle and colours, sometimes known as the Sacred Hoop, has been used by generations of various Native American Tribes representing health and healing. The Medicine Wheel embodies the four directions, as well as Father Sky, Mother Earth, and Spirit Tree. It helps identify who we are and what we stand for, not only as a person but through our business.

When a First Nation person sees the Gen7 logo, they will understand the name as well as the colourings. When a Non-Native individual sees it, aside from being visually appealing, it will be a conversation piece. An opportunity to open up a dialogue, not only about what our business practices are fashioned after but also about who we are as a people.

Full website coming soon